The Goodness of Product Sampling As A Marketing Technique
Let us imagine that you have developed the best product in the market. Even, your business has made sure that this new product has the best features similar to the high-end products in the market. But, you are ready to give it at a very affordable cost to capture the market initially. Even though you have developed the best product, how to convince prospective customers to try your product will be your question. Thanks for the product sampling ! It is a proven technique that is known for its effectiveness in capturing the market for businesses. What is Product Sampling? A professional staffing agency and a brandactivation agency would be using product sampling as the best marketing technique to reach the target audience. It denotes simply handing out free products as a trial to potential customers. It started back in the 1850s by a soap manufacturing company. This company was the first to use this technique as the marketing team of this company got an idea. They thoug...